North Melbourne Football Club is excited to welcome Elders as it’s official rural partner until at least the end of 2021.
Elders has been an integral part of Australia’s rural business landscape for more than 180 years, and plays an important role in supporting the Tasmanian Community.
North GM commercial and strategy, Nick Haslam, said the club is absolutely thrilled to have Elders join the North family.
“We are elated to work with a trusted and experienced business such as Elders to support and grow our involvement with the broader community of regional Tasmania,” Haslam said.
The Tasmanian-based partnership will further strengthen the club’s relationship with the state and provide a number of benefits for rural communities.
“This partnership showcases our commitment to Tasmania; a commitment we are extremely proud of,” Haslam added.
The partnership will see Elders and North Melbourne host a number of key events in rural areas including player, coach and past player visits to the north and south of Tasmania.
“We are proud to align ourselves with a club like North Melbourne, which has strong values and a great sense of community,” Elders state manager James Cornish said.
As part of the collaboration, North and Elders will work on initiatives to provide benefits to residents in Tasmania, as well as having a strong presence at match days at Blundstone Arena.
“Connecting with our rural communities is extremely important to us and we are excited for the opportunity to provide them access to an AFL team, which they may not usually receive,” Mr Cornish said.
Elders works closely with primary producers, supporting their needs throughout the entire production cycle. Elders specialises in all agribusiness services including farm supplies and agronomy, wool and livestock production and trading, real estate and insurance. Elders provides innovative services to those working in the agricultural industry across all aspects of primary production.
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